Morgan Stanley recently raised their rating on Tesla (NASDAQ:TSLA) for the first time in 3 years. Two weeks later and the stock has already smashed through their $540 price point, and it’s still rising. But the real news here isn’t about Tesla, or even about EVs… it’s much, much bigger than that. What it means is this: It’s not about EVs anymore … It’s about tech, software, services, and limitless verticals. It’s about an entire EV ecosystem. “Tesla is on the verge of a profound model shift from selling cars to generating high margin, recurring software, and services revenue … To only value Tesla on car sales alone ignores the multiple businesses embedded within the company,” Morgan Stanley’s Adam Jonas wrote in a note to investors. Just like $7-billion asset manager Blackrock got the sustainable investing megatrend before anyone else, crowning it the new king of Wall Street … […]